BUSINESS DEVELOPMENT

MSOA is committed to providing exceptional management services to support clients in the delivery of the highest quality patient care. MSOA provides turn-key business solutions and, when necessary, customizes a service package tailored to specific needs of a start-up or an existing practice. Today’s increasingly competitive environment requires a profound understanding of community needs, your own abilities, and your competitor’s capabilities. Implementing MSOA’s practice development solutions will support successful positioning within the target market.

MSOA’s business development solutions include:

  • Production of a Strategic Business Plan

  • Development and preparation of a public relations strategy

  • Implementation of a public relations plan

  • Preparation of literature describing client's services

  • Personal contacts with members of the community

  • Development and Provision of programs including the formulation and production of seminars, lectures and meetings whereby the expertise of the client's physicians and health professionals and its quality practice can be made known to members of the community and the medical and legal professionals in the communities in which they serve

  • Obtaining the necessary credentialing and/or certification for the production of seminars and lectures whereby the participants may obtain Continuing Medical Education and/or Continuing Legal Education credits

  • Design and development of an identity package, including but not limited to website development, logo, business cards, letterhead and physician and patient brochures

  • Development and preparation of a marketing strategy

  • Implementation of a marketing plan

  • Formulation of a comprehensive list of relevant physicians, medical groups, hospitals, HMO's and unions where public relations services can be targeted

  • Solicitation and negotiation of contracts with payors for medical services

  • Arrangement of meetings between clients Health Professionals and members of the community and other health care providers to promote the services of the client

  • Maintaining all advertising copy on behalf of the P.C. as required by state regulations

  • Equipment Negotiation and Acquisition

  • Departmental Setups

  • Competitive Analysis

  • Practice Siting Services

  • Proforma Development

MSOA supports clients in establishing or reestablishing how to produce, position and promote services, creating a far greater impact on future success.  Physicians currently implementing MSOA practice development solutions reap the benefits of increased revenue streams.

Whatever issues your practice faces, rest assured that MSOA has probably seen them before and can offer you a proven solution.